November 21

Serious Entrepreneurs Use Social Media Without Being Annoying

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Every serious entrepreneur is aware of the power of Internet marketing. However, a majority of them still consider online marketing to be related to the company website, email and online ads. While these online mediums make a significant part of the internet market, there has been a revolution in the last five years in the online world that has given birth to another powerful medium social media or social networking.

Social media or social networking can be defined as group of activities that combine technology with social interaction. Some of the common tools that are being used for social networking are LinkedIn, Facebook, Twitter, Orkut, MySpace, YouTube, and Digg. However, not many entrepreneurs have been able to use social media effectively and a large number of them have been successful in annoying their potential customers. They fail to realize that social networking sites are a place for social interaction and not a place to peddle your products by spamming the entire community.

Serious entrepreneurs take time to learn the etiquettes and rules of each social media and focus on building lasting relationships. They make sure that they do not end up making any wrong move that may get them blacklisted or ejected from the community. They establish relationships that may become their loyal customer base but their main motive is to not only make money but also make great friends.

Serious entrepreneurs understand the significance of social media thoroughly and understand how it can help them grow. Lets see how:

Social media creates a level playing field between an entrepreneur and a Fortune 500 company.
Social networking sites provide access to professionals and potential partners who you cannot reach out to in the real life.
Social media sites give every serious entrepreneur an opportunity to show that he or she cares about the community.
It broadens your target market by breaking geographical barriers and enables you to have customers, partners, and suppliers all over the world.
Social networking can be a great marketing tool for entrepreneurs who are not good at communicating in real life.
Social media is one of the most effective as well as economical tool for conducting marketing research on your target customers.

So, if you are a serious entrepreneur who has been waiting on the side-lines watching other businesses grow with the help of social media, it is time that you, too, join these communities and test the waters. However, it is advisable that you do your research and take time to learn each of the social networking tools to minimize any error that may annoy others.

For more information or to learn how to work with Maryjean, go to

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November 19

Patience for Entrepreneurs

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Its summer and so for that reason Ill break from my insistence on pragmatic advice and write on a topic you might consider fluff. Yet its the biggest mistake I see small business owners make, including me. We have no patience. I think that its a given that a requirement for being an entrepreneur is to have a low grade case of ADD, or in my case, ADHD with an emphasis on the H. And in marketing, that will kill you.

I cant tell you how many times a client tries something and when there are no immediate results says “Well that doesnt work.” Its like lifting weights one day and expecting that tricep cut to develop overnight. Im not suggesting that we all go out and spend a bajillion dollars on advertising during American Idol. But I do think that in order for your PR and marketing tactics to work you have to learn to wait a bit. Here are a few tips to use to figure out if youre too impatient.

1. Are you measuring your campaign results by the number of orders youre getting off each initiative? In a word, DONT. Look at your website hits instead, or the traffic in your store. Whats the first step toward buying your product or service? Do they request a brochure? Do they visit the website? Measure by those “first steps” in the short term.

2. Are you changing your marketing strategy on a weekly or monthly basis? WRONG. You had better have confidence in your strategy (or your consultant) from the start. Nothing works if you dont believe in it 100% from the beginning. Switching around what youre doing on a constant basis and youll end up running circles.

3. Are you relying on only one outreach method? It may work now, but it will stop working eventually. Or youll end up trying one thing after another. BLEND your messaging channels. If youre doing radio, connect it to an online promotion as well. Trying guerilla marketing? Make sure youve got some PR working in conjunction with those “on the ground” techniques.

Particularly in the online world, patience is the key to success. Jay Conrad Levinson, the founder of Guerilla Marketing, believes that patience is the most important characteristic of successful entrepreneurs. Be confident in your approach. Measure it wisely. And then, like that old farmer in the field, be patient and watch the seeds of your marketing work grow.

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November 19

Benefits of an Entrepreneur MBA with a Real World Focus

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Schools that focus on the real world aspects of business tend to offer their students certain advantages that they might not be able to get anywhere else, and this might just assist them in becoming the best entrepreneurs that they can be. An entrepreneur MBA might outline some of the most imperative facets of business and instruct students on what they need to know to handle many of the challenges they will face as they enter into the business world, but will it give students the best chances of competing with those that have more experience? In order to have a fighting chance of beating the competition, students need to be taught what the more experienced professionals already know, and so the focus needs to be placed on real world facets of this industry.

1.Deal With Real Problems

Businesses that learn from the mistakes of others tend to struggle less when it comes to finding success, but those that have to find their way through trial and error could end up falling by the wayside at any point. A school that teaches students how to deal with the challenges that are constantly arising within the world of business is usually one that provides them with the tools that they need to succeed.

2.Shape New and Creative Business Models

The professional world has altered the traditional business model over and over again, and what used to work well is now outdated. One of the exciting facets of this business is the fact that individuals from all spheres can contribute to new developments; all it takes is some creativity and the willingness to learn from what others have accomplished.

3.Keep Up With The Evolution Of Business

Due to the constant evolution of this industry, it is imperative that professionals who are choosing to enter into this field understand the need to keep up with the pace. The world of business is fiercely competitive, and the right entrepreneur MBA can show a student how to go about giving themselves the best chances of turning their dreams into a reality, even when faced with so many challenges. From the moment a student becomes a graduate, they will need to begin dealing with the realities of the professional world, and this is precisely why it is beneficial to sign up for a course that focuses on these facets of any industry where business plays a key role.

For more information with Entrepreneur MBA, please visit us on our website.

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November 15

What Type Of Entrepreneur Business Opportunity Should You Choose

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Choosing an entrepreneur business opportunity is actually a lot harder than it used to be. There are a lot of scams out there, and sometimes you just never know what you are getting yourself into. But by taking care and learning to identify scams, you can avoid making mistakes and having your money stolen.

The good news is that if you do choose the right entrepreneur business opportunity, you could end up making quite a lot of money. For people who are looking to make a little extra money to supplement their full-time income or even to replace it altogether, you will find that there are many options to choose from.

One of the most popular opportunities right now has to do with selling online travel memberships. These memberships provide extremely good travel discounts for people who buy them, and for you, they can provide a very nice income. In addition, if you sign up for the discount program, you will make even more. By saving money on flights, cruises, and high-end resorts, you are actually adding to your income.

An entrepreneur business opportunity should be fun and enjoyable for you, not to mention provide you with some other benefit rather than just an income, and that is what makes a travel membership business the ideal business for many people. You can learn about travel, get discounts on it, and encourage other people (both online and offline) to sign up and get more travel for less money.

As long as you do your research and choose a legitimate business that has a proven track record of paying on time and providing good service to its affiliates, then you will be in a great position to make a good income and be able to create a business that you can one day hand down to your children.

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November 2

Lawn Care Marketing Ideas For The Entrepreneur

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Running a lawn care and maintenance business can be difficult when you are not equipped with the right knowledge and skills. Since this business can become seasonal especially in places where there is winter, business can get very depressing. But with enough wit, the right skills and strategies, it can’t be that bad after all.

Advertising your business is a fundamental rule of the thumb. It is where you get your sales and establish your customers. There are many lawn care marketing ideas that could help entrepreneurs out there. The difference comes in choosing the right platform and using it correctly.

Identify your customers

Who will steer your business to the top? The hundreds or even millions of home owners out there who realize the importance of having a well maintained lawn but just do not have the time to accomplish lawn care tasks. It could also be entrepreneurs, just like you, who have to regularly maintain or keep their lawns to attract more customers to go their establishments.

Who will you cater to? If you choose to serve home owners, you must become aware of their needs. Gather data on what lawn care services home owners often look for, based on this establish your services, invest in the necessary equipment or tools needed.

Get your services across

How will your reach out to these customers? There are conventional marketing strategies that still work and there are the modern strategies that will help you connect to the more conventional people of today.

For instance, building a website will make it easier for people to find you. You will not rely heavily on the chances of people finding you just because they happen to walk by the street where your shop is located. Through the internet, people can find you even at the comfort of their own homes.

Maximize your marketing strategies

When you employ certain marketing strategies, you should not end there. Find ways to fully benefit from it. If you decide to build a website, make sure it has everything it needs for people to want to click on it and hire your services. Make your site “responsive” so that when a potential customer uses his smart phone to browse for services, he’ll be able to get to your site.

When you advertise via a local newspaper, make sure to ask the publisher to place your ad in the business section of the paper in case that you cater to commercial establishments or properties for lawn care services.

For more lawn care marketing ideas, visit now.

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October 25

The IPEX has Published its List of Services for Entrepreneurs in the Region are Aware of the Activi

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Castilla-La Mancha currently exports products to 170 countries around the world

Spain, July 21, 2013 – The Minister of Employment and the Economy of the Government of Castilla-La Mancha, Carmen Home, highlighted the recent publication of the list of services the Institute of Foreign-affiliated to the Directorate General for Economic and European Affairs Strategy, with the aim of bringing the work carried this organization to help entrepreneurs in the region work in counseling, resources, activities, quality criteria or tools to promote exports.

Thus, the IPEX provides enterprises a wide range of tools designed to help them achieve success in their international expansion and personal assistance at all stages of the investment projects that international companies want to develop in Castilla- La Mancha.

On this matter, Casero said that thanks to these services, we are making Castilla-La Mancha remains one of the regions of Spain with increased export activity, as evidenced by the fact that” now we are the third region of Spain with the largest increase at year, with 13.9 percent rise compared to 7.4 percent nationally.

Also stressed that Home Carmen currently marketed products our companies Castilla-La Mancha in 170 countries around the world, thanks to the strong advocacy that IPEX is undertaking to open international markets both large companies in our region as to small and medium enterprises that are starting in the field of internationalization.

Thanks to this hard work, the government led by Maria Dolores Cospedal has managed to increase by more than 7.5 percent of the number of companies who have started their export process only in the first four months of the year, counting all time with the support and advice of the Institute of Foreign

Finally, it has been worth it Castilla-La Mancha is the region of Spain that has balanced its trade balance, with a drop of 66.4 percent in the first five months of the year, which shows activity that is occurring in our region.

Press Contact: Consejeria de Empleo y Economia Media Relations Consejeria de Empleo y Economia Address: Avda Ireland No 14 512-212-1139

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October 24

Roger Hamilton Social Entrepreneur And Founder Of Xl Group

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Roger Hamilton is a social entrepreneur who has started various entrepreneurial ventures across the globe and achieved great success in these ventures. Born in Hong Kong, Roger Hamilton received his education at the Trinity College, Cambridge University. Once his studies were completed, Roger started on various entrepreneurial businesses. He found success only after experiencing many failures, and today he owns and runs businesses in publishing, property, financing, franchising, event management, resort management, training, coaching, membership and education.

Roger Hamilton also created Wealth Dynamics Profiling system and he is the founded of Phi Dynamics. With a mission of creating world wide wealth where every member of the group can grow, Roger Hamilton also co-founded XL Nation and XL Group. Through these entrepreneurial activities Roger has been an active part of creating a social connection between entrepreneurs through social enterprises. The companies owned by Roger Hamilton are all a part of XL SEA Programme. By connecting wealth creation and contribution to society, Roger and his teams are working for social good to the best of their abilities.

Through the years, Roger Hamiltons Wealth Dynamic Profile Test and Wealth Spectrum Test have supported tens of thousands of entrepreneurs in over fifty countries around the world and helped them in finding their flow. Roger himself has been speaking and spreading the message of social enterprise and effective wealth creation in more than 15 countries for the past seven years. Roger Hamilton co-founded the XL Group with Dave Rogers in 2002, and it was the first international network dedicated to social entrepreneurship. Presently, XL Group hosts over 2000 events each year where social entrepreneurs can get together and share resources, knowledge and connections. XL Group has also been recognized by Clinton Global Initiative for its philanthropic contributions, and XL is also a part of the United Nations Social Compact. Find out more about Roger Hamilton and his various social entrepreneurship ventures by browsing through www.rogerjameshamilton.com.

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October 7

Jason Grill – Attorney, Advocate and Consultant for Entrepreneurs and Startups

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Jason Grill connects entrepreneurs, startups, mobile, technology and small to medium size business with the right exposure, resources and connections. Jason Grill owns JGrill Media which is a strategic consulting firm that focuses on media relations, public affairs, public relations, public strategies, professional branding, content marketing, publicity, government relations, contributing and commentating.

Jason Grill connects individuals, entrepreneurs, startups, small to large businesses, cities, communities, political figures/entities, policy makers, CEO’s/C-suite executives, founders, organizations, associations and nonprofits with the media outlets (tv, radio, online, print) on a local and national level to get the exposure they deserve to grow their brand. JGrill Media gets individuals and businesses published in reputable online publications that reach their target markets. JGrill Media specializes in building credibility through thought leadership and content marketing. Jason Grill helps build a professional brand by getting bylined articles published in national online publications and identifying and helping clients get awards and on lists that will gain them authority in their industry. By getting bylined articles and interviews published and winning the best awards, JGrill Media helps take a professional brand to the next level. By building up this brand, JGrill Media helps establish you as a credible, authority in your industry, thus bringing you or your company more business.

Jason Grill, in his legal and attorney work, helps clients with wrongful death and personal injury claims, civil and business litigations, vehicular accidents, traffic and speeding related offenses, bankruptcy, medical malpractices, guardianship (related to Autism, special needs, and down syndrome), employment and contract related issues, nursing home negligence, trusts and wills, real estate, and economic development cases, etc. He is not only registered with Missouri Bar Association but also associated with the Kansas Bar Association and is providing his valuable services as an attorney in the Kansas City area.

Jason is an avid fan of Missouri Tigers, Kansas City Chiefs, Sporting KC, Liverpool and the Kansas City Royals. He represented Kansas City in Missouri House of Representatives, and made a remarkable contribution by getting landmark legislation passed to help families of children with autism. Jason Grill played a significant role as philanthropy chairman in the Sigma Chi Fraternity, and collected funds for Children’s Miracle Network. While in college, he conducted community service for many organizations that include Big Brothers Big Sisters of America, St. Louis inner-city mentorship programs, etc. While pursuing his BS at St. Louis University, he connected himself with the Omicron Delta Epsilon and various other societies such as Beta Gamma Sigma Business Honor Society, National Deans List Honors Society, the Phi Alpha Delta Pre Law Fraternity, the Golden Key National Honor Society, Economics Honor Society, and he mentored for the Oriflamme organization.

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October 6

The Importance Of Role Models For Entrepreneurs

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Do you think you have the capability to become an entrepreneur? There are lots of successful entrepreneurs present in this world today. It is very important to find the right kind of qualities that are required to become successful in this field.

Some people try to begin from the scratch but it is quite difficult to reach the top fast in this way. This is the reason why the young generations of entrepreneurs try to model their behavior on people who have already achieved success in this field.

There are various role models for entrepreneurs. It is very important to choose the right kind of model. When you hear of a role model the first thought that comes to your mind is of people who have reached heights are very popular all over the world.

These people too surely had their own role model who they used to follow. A role model is actually meant for following. Your model can also be a person who belongs to your family or even or your friend circle.

The person might not be well known and popular all over the world but he has made something for himself. You can look for such people in your family. If you have someone very close to you who has already made it to the top then you can even get good suggestion as well as tips from the person.

You must understand the importance of the role models. They will help you learn how to become a successful entrepreneur. The most important thing that entrepreneurs must have is the will to win.

The entrepreneur role models usually help the budding entrepreneur to learn about the various qualities that are necessary to become successful and reach the top. One of the things that you need to find out is the common trait between all the successful owners.

You must always remember that owning and managing a company is not too easy. You need to have enough guts to take proper decisions and also be ready to tae risks. Role models for entrepreneurs might differ from one person to the other but the characteristic traits of these successful people usually remain the same.

You need to follow these traits. People who are successful as entrepreneur are always good leaders. So you must also make sure that you become a good leader and mange your team in the best possible way.

Team work is very important because you alone cannot take your company to the top, you will need help from the employees. This is the reason why you also need to learn how successful entrepreneurs deal with their employees. This is why role models are so much essential.

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October 1

Tips Choosing Your First Business as an Entrepreneur

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There is a big misconception regarding first time entrepreneurship and that is the justification that it is okay to fail your first time simply because some well-known entrepreneurs failed and then hit it big.

What is not mentioned is the number of individuals who failed their first time as an entrepreneur and never got a second shot. Therefore, you might as well make it profitable the first time around.

Thus, to ensure higher odds of entrepreneurial success, you must choose the right business.

Here are 4 tips how:

1. Don’t Let the Economy Determine What Business You Should Start

The first thing that entrepreneurs think of when starting a business is our current economic condition. Although it is hard to bypass the thought of a horrid economy and the subsequent effect on your new entrepreneurial venture, it is imperative that you not let the economy sway your decision.

This will especially prove true when the economy turns in the next few years and you are left with an average business that was overly defensive and a lot of regret.

2. Let Google Assist You In Your Choice of Business How do you truly determine market demand for the product and / or services you plan to offer?

One way to do it is to use the Google Keyword Checker. This basic site will tell you how many people are searching monthly for your product or service.

Another key element that the Keyword Checker brings to the table is the use of adjectives.

For instance, you may want to open a business selling blue widgets, but upon looking up how sought after the product is on the web, you find out that green widgets are searched for times as often as blue.

3. You Cannot Avoid Sales, Instead You Must Embrace It and Not Let It Determine Your Business Choice

A willingness to engage in sales separates the men and women from what will be future job seekers.

Entrepreneurs hate sales because for some reason they tend to be more afraid of rejection than your average Corporate Joe or Jane. Why this reason is, I cannot tell you, but to avoid human interaction, entrepreneurs will completely alter the business that they are going into.

What they don’t realize is that regardless of industry, sales is part of business and, thus part of entrepreneurship.

4. K.I.S.S. Keep the concept simple (or, to use the real phrase, Keep It Simple, Stupid). A rule of thumb for first time (and any entrepreneurs) is that if you cannot explain your business in two sentences or less, it’s most likely not going to sell.

It is very rare that people reinvent the wheel with entrepreneurship. As a matter of fact, you can count them on your fingers: Bill Gates, Steve Jobs, Sir Richard Branson and ?

The odds of hitting Pick 6 are better. In entrepreneurship, especially when choosing your first business, go for a base hit, not a home run your first time at bat.

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